{"product_id":"go-blonder-lightening-shampoo-by-john-frieda","title":"Go Blonder Lightening Shampoo by JOHN FRIEDA","description":"\u003cp\u003eGo Blonder Lightening Shampoo by JOHN FRIEDA from The British Vault. John Frieda Go Blonder Shampoo Lightening 250ml. Chosen for a US larder that wants the original UK pack — not a US-shelf substitute.\u003c\/p\u003e\u003ch3\u003eIn the larder\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eLightens blonde up to two shades* gradually\u003c\/li\u003e\n\u003cli\u003eStrengthens hair with up to 98% less breakage**\u003c\/li\u003e\n\u003cli\u003eGently cleanses without stripping\u003c\/li\u003e\n\u003cli\u003eWith Citrus Botanical Blend \u0026amp; AuraBoost™ fragrance\u003c\/li\u003e\n\u003cli\u003eFor natural and colour-treated blondes\u003c\/li\u003e\n\u003cli\u003eBased on the total routine: Shampoo, Conditioner \u0026amp; Spray.\u003c\/li\u003e\n\u003cli\u003e*When using Shampoo, Conditioner \u0026amp; Spray, compared to a standard shampoo.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eThe pack\u003c\/h3\u003e\u003cp\u003eReveal your brightest blonde with this gently cleansing, lightening shampoo for blonde hair. Infused with a Citrus Botanical Blend and mood-boosting scent, it helps reduce breakage* and delivers natural-looking, sun-kissed results.\u003c\/p\u003e\u003cp\u003e*When using Shampoo, Conditioner \u0026amp; Spray, compared to a standard shampoo.\u003c\/p\u003e\u003cp\u003eThis product has been updated with a new formula. While we endeavour to keep the website up to date, please always refer to the ingredient list on the product packaging.\u003c\/p\u003e\u003ch3\u003eIngredients\u003c\/h3\u003e\u003cp\u003eWater\/Aqua\/Eau, Sodium Laureth Sulfate, Coco-Glucoside, Cocamidopropyl Betaine, Sodium Chloride, Glyceryl Oleate, Hydrogenated Vegetable Oil, Sorbitan Caprylate, Dicaprylyl Ether, Decyl Glucoside, Lactic Acid, Guar Hydroxypropyltrimonium Chloride, Panthenol, Tetrasodium Glutamate Diacetate, Citric Acid, Citrus Limon (Lemon) Peel Oil, Citrus Aurantium Peel Oil, Sodium Benzoate, Benzoic Acid, Fragrance\/Parfum, Benzyl Alcohol, Hexyl Cinnamal, Limonene, Linalool, CI 47005.\u003c\/p\u003e\u003ch3\u003eDirections for use\u003c\/h3\u003e\u003cp\u003eDirections: Gently massage into wet hair, lather and rinse well. Follow with Go Blonder Lightening Conditioner.\u003c\/p\u003e\u003ch3\u003eFrom The British Vault\u003c\/h3\u003e\u003cp\u003eThe British Vault lists the UK-formulated health and beauty pack, made to British and EU cosmetics rules, for shoppers who want that original version.\u003c\/p\u003e\u003ch3\u003eHow we ship\u003c\/h3\u003e\u003cp\u003eWe source in the UK and ship to the United States. This listing is from The British Vault.\u003c\/p\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eIs this the UK version?\u003c\/strong\u003e Yes. This is the authentic UK health and beauty product from The British Vault — the British-market pack, not a US-shelf substitute.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDo you ship to the United States?\u003c\/strong\u003e Yes. The British Vault ships to the United States from the UK.\u003c\/p\u003e","brand":"JOHN FRIEDA","offers":[{"title":"Default Title","offer_id":62442224812419,"sku":"323321656","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1026\/4467\/9043\/files\/john-frieda-go-blonder-lightening-shampoo-250ml-1.webp?v=1787471523","url":"https:\/\/thebritishvault.com\/products\/go-blonder-lightening-shampoo-by-john-frieda","provider":"The British Vault","version":"1.0","type":"link"}