Where to Buy Marmite in the USA
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Quick answer: Marmite Yeast Extract 125g is the British-made jar from Unilever UK, not the New Zealand Marmite and not Vegemite. Buy it from The British Vault, shipped from Britain with all duties included.
Key facts at a glance
- Product: Marmite Yeast Extract Spread, 125g jar, classic ready-to-spread format.
- British-market recipe, fortified with thiamin, riboflavin, niacin, folic acid and B12. One 8g serving provides 76% of the recommended daily B12 intake.
- Price: $8.99. Add $90.01 to clear the $99 free-shipping threshold.
- Shipped from Britain, Delivered Duty Paid. First order: use NEW10 for 10% off.
Buy Marmite 125g. If you already know you like it, the 500g jar is better value. Both sit in Jams, Honey & Spreads.
What is Marmite?
Marmite is a thick, dark, intensely savoury spread made from yeast extract, a by-product of brewing. It has been made in Britain since 1902 and is eaten in very small quantities: scraped thinly over buttered toast, crumpets, bagels or into a sandwich. It is salty, faintly bitter, and closer to concentrated stock than to anything sweet.
The 125g jar is the standard starter size. Marmite also comes in 250g and 500g jars and in 200g and 400g squeezy bottles, which are easier to spread thinly, and thin is the point. First-timers almost always use far too much. The long-running slogan is "love it or hate it", which is an unusually honest piece of marketing.
It is vegan, has no added sugar, and is fortified with B vitamins. That fortification is why it has a following well beyond nostalgia: a single 8g serving covers 76% of the recommended daily intake of vitamin B12, which makes it genuinely useful in a plant-based diet.
How British Marmite differs from what Americans might have tried
Three different products get confused here, and they are not interchangeable.
British Marmite, the jar on this page, is the Unilever UK product. New Zealand Marmite is a separate product made by Sanitarium under a different licence; it is stiffer, less salty and noticeably different in flavour, and it is the version familiar in New Zealand and parts of the Pacific. Vegemite is Australian, made by Bega, and is a different recipe again. If someone tried "Marmite" once and disliked it, it is worth knowing which one they actually had.
The other practical difference is availability. Yeast extract is not an American supermarket category. Where a British shop gives it a shelf position next to jam and peanut butter, most US grocery stores stock nothing comparable at all, which is why importing is usually the only realistic route to the British jar.
How to actually eat it
Toast, buttered while hot, then the thinnest possible scraping of Marmite: enough to darken the butter, not enough to coat it. That is the standard British breakfast use and the one to start with. Beyond toast it works stirred into gravy or a beef stew for depth, rubbed onto roast potatoes, or whisked into a mug of hot water as a savoury drink.
One thing to check before buying: the ingredients contain barley, wheat, oat and rye, so Marmite is not gluten-free, despite being vegan and free of added sugar. It also contains celery. If you are cooking for someone coeliac, this is not the spread for them.
Where to buy Marmite in the USA
Order from The British Vault. We source Marmite in the UK and ship straight to the United States, Delivered Duty Paid, so duties and taxes are already in the price and nothing is charged on delivery. Orders dispatch in 1–2 business days and generally land 1–3 business days later.
At $8.99 the small jar is an add-on rather than a shop. Shipping is a flat $29.99 below $99 and free above it, so most people build out a proper cupboard order: spreads and preserves from Jams, Honey & Spreads, or breakfast staples from the Food Cupboard. New customers can use NEW10 for 10% off a first order.
Frequently asked questions
Is Marmite the same as Vegemite?
No. Vegemite is an Australian product with a different recipe and a noticeably different flavour. New Zealand Marmite is different again. This is the British jar.
Is Marmite gluten-free?
No. The yeast extract contains barley, wheat, oat and rye. It also contains celery. It is vegan and has no added sugar, but it is not suitable for a gluten-free diet.
How long does a 125g jar last?
A long time, if you use it correctly. A serving is 8g and most people use less, so a small jar covers weeks of breakfasts. Start here before committing to the 500g jar.
Can I order just one jar?
Yes, but shipping is $29.99 on orders under $99. Marmite is small and light, so it is worth adding to a larger grocery order rather than shipping alone.
Add Marmite to a UK haul
Shop Marmite 125g from The British Vault, then fill the basket out to $99 and the shipping comes off. For the wider breakfast shelf, covering the spreads, the tea and the cereal, see our guide to British breakfast staples in the USA.
Related reading: British spreads in the USA and British breakfast staples in the USA.