Where to Buy Rowntree's Fruit Pastilles in the USA

Quick answer: Fruit Pastilles are Rowntree's sugar-coated fruit chews, firmer and less sweet than an American gummy and with a genuine tartness. Buy the 320g carton from The British Vault, shipped from Britain with duties included.

Key facts at a glance

• Product: Rowntree's Fruit Pastilles Sweets Carton, 320g.
• Soft-firm fruit chews with a sugar coating.
• Shipped from Britain, Delivered Duty Paid. First order: use NEW10 for 10% off.

Buy Fruit Pastilles 320g. The firmer relative is Fruit Gums, and both sit in Chocolate, Sweets, Mints & Chewing Gum.

Pastilles are not gums

Rowntree's makes both and the difference is real. Pastilles are softer, sugar-coated on the outside, and sweeter. Gums are denser, uncoated, sharper and considerably more chewing work.

Pastilles are the more popular by a wide margin and the better first purchase. Gums are the one people graduate to, or the one they were raised on and remain loyal to.

Firmer than an American gummy

This is the main thing to expect. British fruit chews have more resistance than their American counterparts, and the flavours run tarter, with less of the perfumed sweetness that characterises a lot of American gummy candy.

There is also less sugar on the surface. The coating on a pastille is a fine dusting rather than the heavy sanding some American sweets carry, which lets the fruit flavour come through more directly.

The chewing question

There is a long-running British game about eating a Fruit Pastille without chewing it, and it has been part of the brand's advertising more than once. It is genuinely difficult, and the fact that a sweet can be built around that challenge tells you something about the texture.

Nobody actually does it. But every British person knows the rule.

The carton

At 320g this is the large format rather than a tube or a small bag, which makes it the sensible import size. Sugar confectionery is also among the best things to ship: it is not heat sensitive the way chocolate is, and it does not crush.

If you are building a first order, sweets are the low-risk part of the basket for exactly that reason.

Where to buy Fruit Pastilles in the USA

Order from The British Vault. We source Rowntree's in the UK and ship straight to the United States, Delivered Duty Paid, so every import duty and tax is already in the price and nothing is charged on delivery. Orders dispatch within 1–2 business days and usually arrive 1–3 business days after that.

Shipping is a flat $39.99 below $99 and free above it, so build out from Chocolate, Sweets, Mints & Chewing Gum or the Food Cupboard. First order: NEW10 for 10% off.

Frequently asked questions

What is the difference between pastilles and gums?

Pastilles are softer, sugar-coated and sweeter. Gums are denser, uncoated and sharper.

Are they like American gummies?

Firmer, tarter and less heavily sugared. The texture is the main difference.

What size is the carton?

320g, which is the large sharing format.

How do they travel?

Well. Sugar sweets are among the most robust things to ship: they are not heat sensitive the way chocolate is, they do not crush easily, and a sealed bag arrives in the condition it left. Keep them somewhere dry once opened, since humidity makes sugar coatings tacky.

Add Fruit Pastilles to a UK haul

Shop Fruit Pastilles 320g from The British Vault and build the order past $99 for free shipping.

Related reading: British sweets in the USA and building a first British grocery order.